Typical Reasons Why Your House Might Not Be Selling Typical Reasons Why Your House Might Not Be Selling

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Typical Reasons Why Your House Might Not Be Selling

So you’ve listed your home for sale and it’s been showing, and showing, and showing, and…not selling. That means it’s time to make some changes, especially if your home has been on the market more than 30 days.  

Most realtors would agree that buyers right now are really savvy. They have a lot of ways to do market research. If it’s sitting on the market for more than 30 days, typically buyers are asking, ‘What’s wrong with it?’”  

If home has spent too many days on the market, this is usually interpreted as a negative quality signal, as buyers speculate that there are may be flaws which made the property hard to sell to previous buyers.

Having your home sit on the market is more than just frustrating—it’s probably costing you money.  The longer a listing sits, the more the sale price will fall below list price. So every day that your home isn’t selling, it is, statistically, going to sell for less. 

Here are some likely reasons your home isn’t selling.

The Price Is Too High

Pricing a house too high is a common mistake: according to area real estate agents, pricing a home incorrectly is the biggest error sellers make.

Pricing a home for sale is tricky. There are a lot of ways to slice the data to determine your home’s fair market value. And while data, usually from sales of comparable homes in the area, is important, a top agent’s experience can be invaluable when building a pricing strategy.

How do you know if your home is priced too high? If you priced the home yourself, consult a real estate agent for advice. A top agent should be able to tell you at once if your asking price is too ambitious.

Another way is to listen to the feedback you’re getting from people at open houses and showings. You can even just browse local listings. If your home is priced higher than comparable properties in your area, your problem is probably price.

Your Staging Needs Help

It might seem silly—the buyer isn’t shopping for furniture, after all—but staging matters.  While vacant homes have the problem of potential buyers not being able to really envision the space’s potential, homes crammed with too much of the current owner’s stuff feel cramped and overwhelming.

Staging isn’t just about decluttering and bowls of fruit. It’s also about fixing up the little things that distract people from your awesome home. Most buyers have trouble seeing past cosmetic issues like scuffed paint, floors in need of refinishing, or outdated fixtures.

Make little upgrades, paint, fix anything that’s broken, clean up your yard, and do a brutal decluttering pass.  Packing up a bunch of your things and sending them to storage may seem extreme, but this will definitely help sell your house faster and for more. Hey, nobody said selling a home for top dollar is easy!

You Need Better Curb Appeal

Curb appeal is like the staging of the outside part of your home. It’s an old real estate saying that still holds true - the first impression a buyer gets from your house is important.

An ugly yard or run-down facade will turn people off. The last thing you want someone thinking as they walk up to your door is “fixer-upper.”

While it doesn’t necessarily make rational sense that a few flowers would translate to thousands of dollars in purchase price, a lot of homebuying decisions are done at least partially subconsciously, or by “gut.” Staging and curb appeal are part of that.

Upgrade your landscaping, get your grass a brilliant green, plant a few flowers, and fix anything obviously broken on the front of your home. Some of these simple things make a huge difference.  

Your Listing Photos Can Use Some Help

Most buyers look online before doing anything else, and these buyers find listing photos useful in helping them to narrow down homes on their list. If your listing photos don’t show off how great your house is, nobody is going to come in person to see it.

These days, a few poorly-lit iPhone shots just aren’t going to cut it.

Hire a professional to re-do your listing photos. This is something your agent should have arranged for you at the outset, and one of the things your commission is going to pay for.

If your realtor doesn’t provide a photographer, it’s worth it to find someone yourself. It’s another instance where a little investment on the front end will deliver huge returns.

Once you’ve identified that there’s an issue, you can work to mitigate it. If multiple people seeing your house say it’s too dark, add lighting, declutter, or have windows cleaned.

If buyers are having trouble envisioning something specific—where to hang a TV in a living room full of windows, or how to fit a king-sized bed in a smaller master bedroom—you can update your staging to illustrate a solution.

Almost everything on this list could have been prevented by working with an experienced agent at the top of their game. Your realtor should help with pricing, staging, and curb appeal, and should be taking charge of marketing and responding to feedback from showings.

Make sure you’re working with an agent who is an expert in your area or the kind of home you’re trying to sell.

It's not too late to get your home sold.  With the right adjustments to your home’s price, listing, staging, or condition, it will sell. There’s a buyer for every home.


Worst-case scenario, you have to take your home off the market while you make some changes and then relist. The good news is that if you have to relist the home, you can start fresh with a new agent, if necessary.

Follow us on Facebook and Instagram!
&
Subscribe to our YouTube Channel!
Revival Property Group
"Real Estate Solutions At Your Convenience"

 

So you’ve listed your home for sale and it’s been showing, and showing, and showing, and…not selling. That means it’s time to make some changes, especially if your home has been on the market more than 30 days.  

Most realtors would agree that buyers right now are really savvy. They have a lot of ways to do market research. If it’s sitting on the market for more than 30 days, typically buyers are asking, ‘What’s wrong with it?’”  

If home has spent too many days on the market, this is usually interpreted as a negative quality signal, as buyers speculate that there are may be flaws which made the property hard to sell to previous buyers.

Having your home sit on the market is more than just frustrating—it’s probably costing you money.  The longer a listing sits, the more the sale price will fall below list price. So every day that your home isn’t selling, it is, statistically, going to sell for less. 

Here are some likely reasons your home isn’t selling.

The Price Is Too High

Pricing a house too high is a common mistake: according to area real estate agents, pricing a home incorrectly is the biggest error sellers make.

Pricing a home for sale is tricky. There are a lot of ways to slice the data to determine your home’s fair market value. And while data, usually from sales of comparable homes in the area, is important, a top agent’s experience can be invaluable when building a pricing strategy.

How do you know if your home is priced too high? If you priced the home yourself, consult a real estate agent for advice. A top agent should be able to tell you at once if your asking price is too ambitious.

Another way is to listen to the feedback you’re getting from people at open houses and showings. You can even just browse local listings. If your home is priced higher than comparable properties in your area, your problem is probably price.

Your Staging Needs Help

It might seem silly—the buyer isn’t shopping for furniture, after all—but staging matters.  While vacant homes have the problem of potential buyers not being able to really envision the space’s potential, homes crammed with too much of the current owner’s stuff feel cramped and overwhelming.

Staging isn’t just about decluttering and bowls of fruit. It’s also about fixing up the little things that distract people from your awesome home. Most buyers have trouble seeing past cosmetic issues like scuffed paint, floors in need of refinishing, or outdated fixtures.

Make little upgrades, paint, fix anything that’s broken, clean up your yard, and do a brutal decluttering pass.  Packing up a bunch of your things and sending them to storage may seem extreme, but this will definitely help sell your house faster and for more. Hey, nobody said selling a home for top dollar is easy!

You Need Better Curb Appeal

Curb appeal is like the staging of the outside part of your home. It’s an old real estate saying that still holds true - the first impression a buyer gets from your house is important.

An ugly yard or run-down facade will turn people off. The last thing you want someone thinking as they walk up to your door is “fixer-upper.”

While it doesn’t necessarily make rational sense that a few flowers would translate to thousands of dollars in purchase price, a lot of homebuying decisions are done at least partially subconsciously, or by “gut.” Staging and curb appeal are part of that.

Upgrade your landscaping, get your grass a brilliant green, plant a few flowers, and fix anything obviously broken on the front of your home. Some of these simple things make a huge difference.  

Your Listing Photos Can Use Some Help

Most buyers look online before doing anything else, and these buyers find listing photos useful in helping them to narrow down homes on their list. If your listing photos don’t show off how great your house is, nobody is going to come in person to see it.

These days, a few poorly-lit iPhone shots just aren’t going to cut it.

Hire a professional to re-do your listing photos. This is something your agent should have arranged for you at the outset, and one of the things your commission is going to pay for.

If your realtor doesn’t provide a photographer, it’s worth it to find someone yourself. It’s another instance where a little investment on the front end will deliver huge returns.

Once you’ve identified that there’s an issue, you can work to mitigate it. If multiple people seeing your house say it’s too dark, add lighting, declutter, or have windows cleaned.

If buyers are having trouble envisioning something specific—where to hang a TV in a living room full of windows, or how to fit a king-sized bed in a smaller master bedroom—you can update your staging to illustrate a solution.

Almost everything on this list could have been prevented by working with an experienced agent at the top of their game. Your realtor should help with pricing, staging, and curb appeal, and should be taking charge of marketing and responding to feedback from showings.

Make sure you’re working with an agent who is an expert in your area or the kind of home you’re trying to sell.

It's not too late to get your home sold.  With the right adjustments to your home’s price, listing, staging, or condition, it will sell. There’s a buyer for every home.


Worst-case scenario, you have to take your home off the market while you make some changes and then relist. The good news is that if you have to relist the home, you can start fresh with a new agent, if necessary.

Follow us on Facebook and Instagram!
&
Subscribe to our YouTube Channel!
Revival Property Group
"Real Estate Solutions At Your Convenience"

 

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